Midwest® Stylus™ ATC Website Wins BMA B2 Award of Excellence
Developed for DENTSPLY Midwest by Symmetri Marketing Group, the award-winning site opens to a compelling video that portrays the Stylus ATC as a natural extension of the dentist’s own hand, providing effortless power and accuracy.
This innovative handpiece delivers intelligent speed and precision for greater control, efficiency and comfort in a wide range of dental procedures.
From the home page, users are one click away from learning more about features and benefits, or from requesting a personal demonstration. This website also features dentists talking about their own hands-on experience, along with close-up videos showing the Stylus ATC in action performing precision cuts for a wide range of dental procedures. On any page, users can click through to product literature, technical articles, dentist support, dealer resources and more.
No matter the topic the user chooses, the website provides a consistent opportunity to schedule a live demo. This clear call to action supported by informative copy and compelling graphics, combine in a category-advancing website worthy of a BMA B2 Award.
Symmetri Marketing Group is a team of sales, marketing, creative and digital professionals who leverage a unique blend of expertise and experience to deliver results-driven solutions for business-to-business clients. Symmetri understands complex products and service offerings and turns that understanding into relevant, meaningful and highly effective communications and engaging experiences.